Baltic Retail Forum 2024
StrongPoint’s annual conference, the Baltic Retail Forum, invites all retail professionals to gather for the 20th time. Innovative strategies, tech innovations, and actionable insights await you to lead the way in the dynamic world of retail. Let‘s meet and discuss retail sector news in Vilnius, Lithuania.
When? November 7, starts at 9 AM
Where? ISM University of Management and Economics, Gedimino ave. 7, Vilnius
In recent years, retailers have experienced rapid technological advancements, changing consumer expectations, and an increasing demand for seamless and personalized shopping experiences. The rise of artificial intelligence and automation, the expansion of multi-channel and social commerce, the emphasis on sustainability, and other trends are transforming the retail landscape. To remain competitive, it’s important to stay updated with technologies. But which ones will provide the most value and are the most relevant for retailers in Lithuania?
To delve deeper into the challenges facing the retail sector and find effective solutions, the upcoming Forum will explore:
Shifts in consumer behavior and their underlying motivations – what are the most relevant trends and an ideal shopping experience for different consumer groups?
Automation technologies that ensure efficiency – how to transform and optimize retail operations and enhance the overall customer experience?
Harnessing the potential of Artificial Intelligence in retail – examining AI solutions, benefits, and transformative impact for retailers.
Conference content and speakers
All presentations will feature simultaneous interpretation from English to Lithuanian and vice versa.
Mark Thomson
Retail Strategy Director at Zebra Technologies
The impact of AI in everyday retail
Mark Hough
Global Alliance Director at NCR Voyix (Shrink & Security Partnerships)
Wall of Defense for Preventing Shrink
Vytenis Šimkus
Investment Strategist at Swedbank
How do financial markets see the future of retail?
The last few years have been transformative in all areas. The commodity price shock and subsequent inflation caused both positive and negative consequences for the retail sector. As price growth stabilizes and interest rates decrease, the outlook for the retail industry is also expected to shift. How do financial markets view the growth and challenges facing the retail sector?
Mitchell Goldman
COO at Edgify
Retail Reinvented: Boosting Profits Through AI-Driven Shrinkage Reduction
Retailers face constant pressure to maintain profit margins. This session will illustrate how Edgify’s AI solutions help retailers significantly reduce shrinkage, fraud, and operational inefficiencies, ultimately leading to increased profitability.
Artūras Olšauskas
Business Development Manager at the media planning agency Media House
The paradox of marketing and technology: more data but less understanding and consumer focus?
PhD Lineta Ramonienė
Associate Professor at ISM University of Management and Economics
How to get in the minds of customers? Latest loyalty trends
Andrius Kalašinskas
Global Product Director at StrongPoint
The present and future of commerce systems
Tomas Beniušis
Head of IT at IKI Lietuva
Kristina Maslinskaitė
Retailer Vertical Senior Executive Lithuania at NielsenIQ
Retail landscape overview
Arturs Bulbo
Retailer Vertical Senior Executive Latvia at NielsenIQ
B.E.S. – what is behind it?
The presentation will focus on the new approach to BI tools and how companies should leverage it.
Aaron Copestake
Partner Manager UK, Northern & Eastern Europe at VoCoVo
In-store colleague communication – a route to better safety, efficiency and customer satisfaction
The new challenges retailers are facing across labour efficiency, customer experience and store operations have had a profound impact on managers and colleagues. They must balance rising revenue pressures with the demand for new services, drive efficiencies with smaller teams, achieve operational excellence and deliver an in-store experience that wins repeat business.
To meet these new challenges, teams need to be completely in sync.
They need to be talking.
Katja Ocvirk
Regional Sales Director Europe at LS Retail
To Upgrade or Not to Upgrade? That is (not) the question.
This presentation highlights why upgrading your software isn’t just an option — it’s a necessity. Relying on outdated technology and old system setups can end up costing more in the long run, with security risks, performance slowdowns, and missed opportunities. We’ll spotlight some key features of LS Central SaaS setups and share a recent customer’s upgrade experience.
Forum partners
The event will be photographed and/or filmed, so please be aware that you may be featured in photos or videos of the event, and these photos or videos may be posted on publicly available social networks or media.