Electronic Shelf Labels (ESL)
StrongPoint, a Pricer Partner, provides incredibly dependable and effective electronic shelf labels. Due to the numerous manual procedures involved and the high possibility of human error, manual price tagging is frequently one of the store’s most resource-intensive operations. The process is made more difficult by the fact that you must take into account promotions in addition to pricing. Price management and store operations are both optimised by electronic shelf labels. In fact, it can speed up order picking.

Reduce labor hours
Pricer electronic shelf labels allow you to update all prices from a computer in roughly the same amount of time as it would take to alter one label by hand. Spending less time here allows you to spend more time with your consumers.
Simplify promotions
You can also apply discounts for a specified time period with a single button click. To draw attention to the ad in the store window, for instance, these promos can even be delivered to other screens along with images or videos.
Increase picking speed
When combined with smart shelf labeling, StrongPoint’s award-winning picking solution for online orders may provide a quick overview of the next item to be selected. very useful when a lot of goods have similar appearances.
Reduce manual errors
You don’t have to be concerned about mislabeled products or forgetting to update the marketing labels when you use Pricer ESL. Everything is managed digitally, making errors much easier to identify.
A fast and solid solution
You have complete control over pricing with electronic shelf labels, which also remove any potential error sources between the checkout system and the store shelf. Because the pricing on the shelf are taken straight from the store’s cash register system, customers always see the same price there as they do at the checkout. This builds trust and supports the upkeep of positive client connections.

Infrared lights
ESL’s from Pricer operate using the near-infrared spectrum to change the label. Highly reliable and barely noticable for the customers. Infrared technology tends to be used where low power utilization, high reliability, scalability and interference-free communication is wanted.

Staff updates
Pricer’s system facilitates daily work of the store. The staff can receive updates and notifications from the electronic shelf labels with instructions, for example when a product needs refilling.

Shopper Guidance
Pricer technology can create a virtual map that shows where various products are located. The customer can look them up on a smartphone or from a kiosk in the store.
Embedded video
Pick-by-light
When using both ESL’s and StrongPoint’s Order Picking system, you can get the right product label to blink when it’s that product’s turn to be picked. Saving time for each item and especially helpful when there is a lot of similar products, such as baby food or jam.
Pricer Electronic Shelf Labels
StrongPoint is pleased to be a reseller of Pricer, the top electronic shelf labeling (ESL) system in the world, which is used in more than 15,000 stores in more than 50 nations. We have worked with Pricer’s electronic shelf labels for more than 20 years, and our delivery and service organisation is well-developed, allowing our customers to always get the most out of the system.
There are several new prospects for your store using Pricer’s most recent version of electronic shelf labels. The system can do more for you than just digitize prices. Pricing can now be optimized daily, customers may enjoy a better shopping experience, and employees have additional options to maximise their work in the store. Pricer takes pride in being the world’s fastest, most expandable, most future-proof, and most dependable shelf-edge communication solution.
Some of our satisfied customers
For many years, StrongPoint has been providing electronic shelf labels, and we have a long list of satisfied clients. To find out how ESLs can benefit your store, get in touch with us!
Customer logos
Tesco

Sainsburys

Asda

Yo sushi

M&S

Timpsons

Aldi

co-op

Dunnes

Lidl

B&Q

Specsavers

Sielaff

Tesco

Sainsburys

Asda

Yo sushi

M&S

Timpsons

Aldi

co-op

Dunnes

Lidl

B&Q

Specsavers

Sielaff

Tesco

Sainsburys

Asda

Yo sushi

M&S

Timpsons

Aldi

co-op

Dunnes

Lidl

B&Q

Specsavers

Sielaff

Tesco

Sainsburys

Asda

Yo sushi

M&S

Timpsons

Aldi

co-op

Dunnes

Lidl

B&Q

Specsavers

Sielaff

Made easy for IT
Looking from the IT perspective, you might want to know more about how to integrate electronic shelf labels with your current digital systems for keeping track of the pricing and what’s needed from you.
Integration via simple API
The electronic shelf labels delivered by StrongPoint is integrated with your existing systems using a simple API. What type of information you want to send and how often the information should update are both optional. StrongPoint will be happy to assist with setting up the solution and mapping which type of information should be sent.
Customer support
At the IT department, you don’t want to spend unnecessary time troubleshooting in the rare cases that something doesn’t work properly with your ESL’s. With StrongPoint, you have around the clock customer support to save you time and unnecessary headache.
Dashboard and backoffice
Once the solutions is installed you naturally want to keep track of it as well. In the back-office, you can change prices and information on all electronic shelf labels with a few clicks. The tool also gives a good overview of the status of each label.
Contact us today
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