StrongPoint launches next-gen Vensafe Select & Collect with digital retail media capabilities

2. April 2025

StrongPoint has today unveiled the latest evolution of its Vensafe Select & Collect solution, now featuring a built-in digital screen that transforms it into a dual-purpose unit for secure product dispensing and high-impact digital advertising. This upgrade enables grocery retailers to tap into the rapidly growing in-store retail media opportunity, while continuing to reduce shrink and improve operational efficiency.

In addition, StrongPoint has launched a new shelf-embedded kiosk, designed to integrate directly into existing store fixtures at the shelf. This allows customers to browse and select products exactly where they would normally pick them up, collect a printed voucher, pay at either the staffed or self-checkout, and retrieve the item at the Vensafe Select & Collect dispenser all in one seamless, efficient experience.

What’s new and why it matters:

Shelf-embedded Select screen: A space-saving design that fits directly into the shelf, creating a natural and intuitive shopping experience for customers.

Digital advertising at the shelf: Retailers can monetize screen space by offering advertising opportunities to brands, delivering targeted promotions and messaging exactly where purchase decisions are made.

Additional media at collection: The upgraded Vensafe Select & Collect dispenser features a digital screen, providing another opportunity to engage shoppers with brand promotions, upselling, or store messaging at the moment of item collection.

Custom branding and messaging: Both the shelf-embedded kiosk and dispenser screens can be fully customized to reflect store branding or display rotating promotional content, giving retailers complete control over their in-store messaging.

This latest Vensafe Select & Collect release reinforces StrongPoint’s commitment to helping grocery retailers operate smarter, more profitably, and more shopper-friendly, right where it matters most: on the shelf.